Persuasive communication
About this training
Getting your message across is one thing. Convincing the other person often requires a lot more effort. How can you get your colleagues to see things your way on an important project? How can you make sure your proposals and suggestions are met with enthusiasm when you present them at meetings? And how can you get others to value them and pick them up? Persuasive communication involves more than just coming up with strong arguments and counter criticism. This interactive workshop hands you a number of tricks and techniques to create more impact when communicating.
What can you expect from this training session?
Through interaction and practical experiences this training session will provide you with a number of skills and tips to make your communication more persuasive. It shines a light on some of the confounding factors and teaches you how to distinguish between different types of conversations and how to deal with them.
The Power of Persuasion
At its core, persuasive communication goes beyond mere words; it's about connecting emotionally, building trust, and inspiring action. A skilled persuasive communicator can guide individuals to embrace new perspectives, make informed decisions, and align with your vision.
Essential Elements of Persuasive Communication
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Understanding Your Audience: Know your audience's values, interests, and pain points. This insight allows you to customize your message to speak directly to their needs.
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Building Credibility: Establish yourself as a credible source of information. Share relevant expertise, data, and examples that support your arguments.
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Emotional Appeal: Connect emotionally by tapping into your audience's feelings and desires. Emotional resonance can be a powerful motivator for action.
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Logical Reasoning: Present logical arguments backed by solid evidence. Use statistics, expert opinions, and real-life examples to build a persuasive case.
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Call to Action: Clearly articulate the desired action you want your audience to take. Make it easy for them to understand what steps they should follow next.
Persuasive Communication in Leadership
Effective leaders are skilled persuaders. Whether rallying a team, pitching an idea to stakeholders, or navigating negotiations, persuasive communication enhances your ability to drive alignment and achieve objectives.
While persuasion is a powerful tool, it's essential to uphold ethical standards. Transparent and honest communication builds trust and credibility, which are fundamental to long-term influence.
Elevate Your Influence with Persuasive Communication
Unlock the potential of persuasive communication by honing your skills. Whether you're a marketer, leader, or influencer, the ability to persuade effectively opens doors to impactful connections and collaborative partnerships.
Mastery of persuasive communication requires practice and refinement. Seek opportunities to apply your skills, actively solicit feedback, and continuously learn from each interaction.
Program
This practical training programme is aimed at reinforcing the power of communication. The following subjects will be dealt with:
- Basic principles of persuasive communication: verbal and non-verbal
- Different communication styles and how to react accordingly
- Structure and content of a persuasive message
- Persuasive body language in meetings, one-on-one conversations and presentations
- Giving feedback and breaking bad news: simulations and practical cases
- Analysis of resistance and reaction to criticism or objections
- Well-structured and efficient argumentation: conversation techniques
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Included in this training: the course book 'Communication Skills' |
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Target group
This training course on Persuasive Communication is aimed at anyone who wishes to communicate efficiently and persuade others, individuals and groups, in a well-structured and confident way.
Approach
This training course will provide you with a number of skills and tricks to make your communication more persuasive through interaction and practical experiences. Putting these newly acquired skills into practice is a crucial part of this interactive workshop. You will look at communication from a series of angles via group discussions and will put the acquired techniques into practice through intensive role-playing. All newly acquired knowledge and skills will come together in the final exercise: a structured argumentation during an intense group discussion.
Trainers
Results
You will learn how to bend situations to your advantage and how to build trust to ensure your speaking partners are open to your ideas and proposals. You will also have a better understanding of your own behaviour and communication style and that of other people.
During this interactive training course you will learn:
- to convey your message in a well-structured and persuasive way
- to break down any resistance of your conversational partner to reach your goal
- to be in control in tense situations or discussions
- to create more impact during meetings and group discussions
- to communicate more efficiently, verbally and non-verbally
Included in this training: the course book "Communication Skills".
Download the pdf guide in the e-store
Testimonials
Register
Choose the desired date and location for this training.
Getting your message across is one thing. Convincing the other person often requires a lot more effort. How can you get your colleagues to see things your way on an important project? How can you make sure your proposals and suggestions are met with enthusiasm when you present them at meetings? And how can you get others to value them and pick them up? Persuasive communication involves more than just coming up with strong arguments and counter criticism. This interactive workshop hands you a number of tricks and techniques to create more impact when communicating.
What can you expect from this training session?
Through interaction and practical experiences this training session will provide you with a number of skills and tips to make your communication more persuasive. It shines a light on some of the confounding factors and teaches you how to distinguish between different types of conversations and how to deal with them.
Antwerpen - Expert Academy
From
€ 795,00(VAT excluded)
Max. 8 participants
